Marketing Strategy: SMM Social Media

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Social media marketing is a powerful tool for businesses of all sizes. With platforms like Facebook, Instagram, LinkedIn, and Google My Business, your business can reach a wide range of potential customers and clients by broadcasting valuable information about your products and services. However, social media marketing is different from other online marketing forms, such […]

Marketing Strategy: SEM and Pay-for-Click

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Search engine marketing, or SEM, is a powerful digital marketing strategy that uses paid advertising to reach potential customers at the precise moment they are ready to make a purchase. This makes it one of the most effective advertising methods available and is why so many businesses choose to engage in SEM campaigns. PPC, or […]

Marketing Strategy: Developing Your SEO

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SEO, or search engine optimization, is an important part of any marketing plan. Unlike paid advertising, which requires you to pay for placement in search results, SEO involves using techniques to help your website or content rank higher on Google and other search engines. To achieve good SEO results, it is vital to understand the […]

Crafting Your Advertising As Part Of Your Marketing Strategy

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The Marketing Mix: Product, Price, People, Place, and Promotion are key elements in the process of marketing your business. The 5P’s have been used by companies since time immemorial to satisfy customers with what they want and need while adding value for you as well. It’s essential that these points be understood and how each […]

Developing A Marketing Plan

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Marketing Competitor Analysis As you develop your marketing plan, it’s important to spend some time analyzing your competition. The Market Analysis will give you a better understanding of the playing field and help you develop strategies that will provide you with an advantage. Use a SWOT (strengths, weaknesses, opportunities, threats) analysis to develop a marketing […]

Developing Your Digital Marketing Plan Budget

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Creating a marketing plan budget is an essential step in any marketing campaign. By outlining the costs of all marketing strategies and tactics, you can ensure that your campaigns are on track to hit their targets. Your marketing plan provides visibility into both the specific goals of the marketing team and how much it will […]

Developing Your Marketing Strategy

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When it comes to marketing, there is no one-size-fits-all approach. The most important part of developing a marketing strategy is understanding your audience and what your target audience wants or needs from your products or services. Once you know this, you can develop a marketing plan and strategies to reach them where they are and […]

How Digital Marketing Helps Your Business

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Digital marketing is essential for any business that wants to succeed in today’s digital world. By connecting with customers online and building relationships, companies can better understand the needs and wants of their target audience. Additionally, digital marketing services can help businesses reach new heights by reaching out to new audiences through SEO, Paid Ads, […]

AdWords Fairy Tale

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The Laundry Fairy came to us in the summer of 2021 as a unique small business that wanted to grow their online presence. They had a low performing website and no existing digital marketing strategy. Tiny Giant thrives for situations like this, we formulated a plan and teamed up with The Laundry Fairy to get […]

Good To Great

Right Fence Company came to us at the beginning of 2021 looking to get better online visibility and business. They were already a good company that had done a lot of high quality business in the Greater Houston Area. They were looking for a company that could help elevate their business to a higher level […]